INTERVIEW: Jamie Ryan Dee

With the internet being bigger and better than ever, the youth of today has endless opportunities to express their creativity to the world. Whether it’s running a fashion blog, posting your music online, or recording your day today life for YouTube, all you need is an internet connection to start making a name for yourself. With over 100,000 followers on each of his social networking platforms, someone who has successfully taken advantage of this at every opportunity is internet personality, Jamie Ryan Dee.


Whether you followed “jamjars” on Tumblr, or have purchased something from his successful clothing line Spiked Apparel, there’s a good chance you know who Jamie is, so Nelipott caught up with him to find out if music inspires his fashion, and who’s music video he’d love to appear in.

You’ve had an online presence for years now and have turned it into your own business with a clothing company and YouTube channel, what was it that inspired you to start these things?
It all just sort of happened. I wanted to be able to utilise my time and make clothes for my audience. Spiked is a part of my lifestyle. With YouTube, it started when people on Tumblr wanted to hear my accent, so I kind of just made a few videos messing around – I enjoyed making videos so I continued with it.

For you, what is the most exciting things about running Spiked Apparel?
I get to design my own clothes! I get to see people in different parts of the world wear it. To see something that started as an idea in my head as an item of clothing is pretty cool.

You were in M.A.D’s Toyboy music video last year, if you could do it all again and be in anyone’s music video, who would it be and why?
I’d love to be in FKA twigs music video. I love her creative direction and as an artist she actually has her own visions and aesthetic which is channelled in everything she does. I love all her videos, if you haven’t seen them yet you should really check them out!

Being into fashion as much as you are, do you believe your style can be influenced by music?
In general, I think music and fashion go hand in hand. The majority of music artists have a very distinct style influenced by the kind of music they make. I think my style was definitely influenced by the music I listened to a few years ago, but now it’s more influenced by the people around me and the stuff I see online.

Can you remember the first CD you bought?
Probably something by Britney Spears!

What about your first ever gig?
Arctic Monkeys in 2009.

Everyone’s music taste changes over the years; is there anything you listen to today that you would’ve never imagined listening to 5 years ago?
I guess so, when I was younger I tended to restrict myself to a certain genre of music. Really pretentious, hated “mainstream” music, kinda thing. As I’ve grown up, I realised that I should just listen to anything I enjoy! I have many different genres from different phases on my Spotify, and what I like to listen to totally depends on my mood. I think it’s important to just listen to the music you like without worrying about whether it’s “cool” or “uncool”.

If you could only listen to one album for the rest of your life, what would it be?
Ah, this question scares me, I’d hate to listen to ANY album for the rest of my life. I’m the type of person that repeats a few songs I like at a time, then move onto something else.

What can we expect from you for the rest of 2014?
Who knows! I try not to think about the future. It makes me dizzy.

Keep up to date with Jamie via Twitter, Instagram, YouTube, Facebook, and Tumblr.

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